Store design developed at Sheridan & Co.
Morphe is a rule-breaking beauty retailer for the new generation that defies industry standards. Sheridan and Co. had the privilege of designing Morphe’s first ever brick and mortar store. As part of the design team, we wanted to develop a creative and innovative space that provides a different experience for the consumer. Unique touches, such as mobile consultation stations, an illuminated selfie wall and custom wall bays to display their collaborations with social media influencers, helped create an exciting and new beauty atmosphere for the consumer.